Patricia Mwihia

Head of Commercial

Patricia joined Producers Direct in October 2020 to set up the Commercial Division of Producers Direct and has extensive experience in Sales, Marketing, Social Enterprise, Partnerships, Strategy and Programs.
She has held several key positions with NGOs and Social Enterprises in Kenya, Tanzania and Uganda developing commercial partnerships and building sustainable programs, and is also passionate about creating social impact and improving the livelihoods of the vulnerable communities. Her main area of focus has been developing Sales and Marketing strategies for FMCG products, Program Management and Team Management.
Patricia holds a Master degree in Business Administration with a focus in Marketing from USIU, Nairobi Kenya and a Bachelor of Arts degree with a concentration in Management from Moravian College, Pennsylvania, USA.